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Alessio Segala

A NOTE FROM OUR FOUNDER

Alessio Segala: Founder

ASeriesof is a brand rooted in the creation of rituals for everyday life as a way to enhance self-care and achieve a more balanced, stress-free life.

The roadmap of my life brought me through strains that developed in the constant battle between stress and relaxation. 

From year-round psoriasis flare-ups to constant anxiety and emotional stress, the emotions triggered by a specific moment or memory lead to the reflection of channelling these emotions to make something in the system that has different ideals than the system, to influence change from a different direction.

ASeriesof aim is to offer a range of self-care rituals with the intent of supplying the tools for creating a new moment in your daily routine. A moment for yourself and to discover the incredible potential within you, away from the increasingly fast paced world we live in and crafting a space for conscious living. Together, let's create a life that is filled with balance, joy, and fulfillment.

Photo: Victor Brun

“TOGETHER, LET’S CREATE A LIFE THAT IS FILLED WITH BALANCE, JOY, AND FULFILMENT”.

how to light incense: Japanese Incense sticks burning in a incense holder next to a stack of incense boxes made in Japan in a luxury hotel.

Ethos:

"Brand vs Community"

We, at ASeriesof, define ourselves as a community of likeminded people. A community that strives for bettering oneself and that is brought together by the wish and need for self-care, to take a break from the noise of the outside world and look within, discovering what makes you so unique and beautiful. 

You have the power to decide of influencing your life and the world, rippling a butterfly effect by deciding that self-care matters and is valuable, that this is important to promote a better future. Together, we can bring value and desirability outside of matter and into one’s daily routines, allowing for a moment to recenter and recalibrate in an increasingly fast paced world.